Privacy policy
Last updated: July 28, 2026
Velqari operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Velqari is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise interact with the Services or communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.
Personal Information We Collect or Process
When we use the term "personal information," we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person. Personal information does not include information that has been anonymized or de-identified.
Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:
- Contact details, including your name, billing address, shipping address, phone number, and email address.
- Payment and financial information, including payment method details, transaction details, payment confirmation, and other payment-related information.
- Account information, including your username, password, preferences, settings, and account activity.
- Transaction information, including products you view, add to your cart, purchase, return, exchange, or cancel.
- Communications with us, including information you provide when contacting customer support.
- Device information, including your device type, browser, IP address, network information, and other unique identifiers.
- Usage information, including how you interact with, access, or navigate the Services.
Personal Information Sources
We may collect personal information from the following sources:
- Directly from you, including when you create an account, place an order, contact us, or otherwise provide information to us.
- Automatically through the Services, including through cookies and similar technologies when you visit or use our website.
- From service providers, including Shopify, payment processors, shipping providers, analytics providers, and customer support tools.
- From business partners or other third parties, where permitted by applicable law.
How We Use Your Personal Information
We may use your personal information for the following purposes:
Provide, Tailor, and Improve the Services
We use your personal information to provide the Services, process payments, fulfill orders, arrange shipping, process returns and exchanges, manage your account, remember your preferences, provide customer support, and improve the shopping experience.
Marketing and Advertising
We may use your personal information to send marketing, promotional, or advertising communications, where permitted by law. We may also use information about your activity on the Services to help show relevant products or offers.
You may opt out of promotional emails at any time by using the unsubscribe link included in our emails. Even if you opt out of promotional messages, we may still send you non-promotional communications, such as order confirmations, shipping updates, account notices, or customer service messages.
Security and Fraud Prevention
We use personal information to help authenticate accounts, provide a secure shopping and payment experience, detect and prevent fraud, investigate suspicious activity, protect our Services, and comply with applicable laws.
Communicating with You
We use your personal information to respond to your inquiries, provide customer support, send important service updates, and maintain our business relationship with you.
Legal and Compliance Purposes
We may use your personal information to comply with applicable laws, respond to lawful requests, enforce our terms and policies, resolve disputes, and protect our rights, property, users, and business.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate business, operational, legal, or compliance purposes, including:
- Shopify, which powers our store and helps us provide the Services.
- Vendors and service providers who perform services on our behalf, such as payment processing, order fulfillment, shipping, IT services, analytics, fraud prevention, and customer support.
- Business and marketing partners who help us provide marketing or advertising services, where permitted by law.
- Third parties when you direct us, request us, or consent to the disclosure.
- Affiliates or related business entities, where applicable.
- Legal authorities, regulators, or other parties when required by law, legal process, or to protect our rights and the rights of others.
- Parties involved in a business transaction, such as a merger, acquisition, financing, restructuring, or sale of assets.
Relationship with Shopify
The Services are hosted by Shopify. Shopify may collect and process personal information about your access to and use of the Services in order to provide and improve the Services.
Information you submit through the Services may be transmitted to and shared with Shopify and other third parties that may be located in countries other than where you reside. Shopify may also process personal information to provide enhanced features and services to us and to improve the Shopify platform.
To learn more about how Shopify uses personal information, you may review Shopify's Consumer Privacy Policy at:
https://www.shopify.com/legal/privacy
Depending on where you live, you may also exercise certain privacy rights through Shopify's Privacy Portal:
https://privacy.shopify.com
Cookies and Similar Technologies
We and our service providers may use cookies, pixels, tags, and similar technologies to operate the Services, remember your preferences, understand how visitors use our website, improve performance, support analytics, and provide relevant advertising where permitted by law.
You may be able to manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Services.
Third-Party Websites and Links
The Services may contain links to websites or online platforms operated by third parties. We are not responsible for the privacy, security, accuracy, or content of third-party websites.
If you follow links to websites not controlled by us, you should review their privacy policies and terms before providing any personal information.
Children's Data
The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction.
If you are a parent or guardian and believe that a child has provided us with personal information, please contact us using the contact details below so that we may take appropriate action.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information of individuals under 16 years of age, as those terms may be defined under applicable privacy laws.
Security and Retention of Your Information
We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee perfect security.
We retain personal information for as long as reasonably necessary to provide the Services, maintain your account, fulfill orders, comply with legal obligations, resolve disputes, enforce agreements, and support legitimate business purposes.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights regarding your personal information:
- Right to access or know the personal information we maintain about you.
- Right to request correction of inaccurate personal information.
- Right to request deletion of personal information, subject to legal exceptions.
- Right to receive a copy of your personal information or request portability, where applicable.
- Right to opt out of certain targeted advertising, sale, or sharing of personal information, where applicable.
- Right to withdraw consent where processing is based on consent.
These rights are not absolute and may apply only in certain circumstances. We may need to verify your identity before processing your request, as permitted or required by law.
You may exercise applicable rights by contacting us using the contact details listed at the end of this Privacy Policy.
Global Privacy Control and Do Not Track
Depending on where you are located, if you visit our website with a Global Privacy Control opt-out preference signal enabled, we may treat this as a request to opt out for the browser or device you use to visit the website, where required by applicable law.
Other than Global Privacy Control, we do not currently respond to browser "Do Not Track" signals.
Complaints
If you have a complaint about how we process your personal information, please contact us using the contact details below.
Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.
International Transfers
We may transfer, store, and process your personal information outside the country where you live.
If we transfer personal information out of the European Economic Area, the United Kingdom, or other regions with specific transfer requirements, we will rely on recognized transfer mechanisms where required by applicable law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal requirements, or operational needs.
When we update this Privacy Policy, we will revise the "Last updated" date above and post the updated version on this website. Where required by law, we will provide additional notice.
Contact Information
If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any privacy rights available to you, please contact us:
Legal Representative: Kristine Bailey
Email: admin@velqari.com
Phone: +1 717-315-9180
Business Address: 4610 Jonestown Rd, Harrisburg, PA 17109, United States